Anastasia Soare

Anastasia Soare is the founder, CEO, and driving force behind Anastasia Beverly Hills. Anastasia is one of the world's most successful self-made women. After immigrating to the United States, she trained as an esthetician, set up her own salon, became a brow expert to the likes of Oprah and Jennifer Lopez, invented new makeup products, pioneered in-store beauty treatments at retailers like Nordstrom, and created an international cosmetics company. She started ABH in 1997, and it has been covered by the Wall Street Journal, Vogue, Harper's Bazaar, among others.